Cloud video conferencing is a cloud-based digital solution. It allows businesses to hold instant High-Definition video meetings with anyone who has a connection to the Internet. Cloud-based is a term referring to services, applications, or resources available to users on-demand via the Internet from a cloud-computing server. Therefore, it’s not utilizing the business’s server. Instead, it accesses the server remotely through a cloud service provider.

The key advantages of cloud video conferencing

Easy management

Keeping things in the cloud makes it easier to keep up with key management tasks back on the ground. You and your business will also benefit from frequent reports and sets of data which enable you to know exactly how your video conferencing platform is performing. This helps you to ensure that your organization is getting the most out of the service.

Higher quality audio-video

Furthermore, when a video conference suffers from frequent glitches or audio-video quality, productivity stands still. Furthermore, it can impact your credibility and professionalism when connecting with clients. By choosing the right cloud video conferencing services, you can experience the highest quality audio and video for your meetings. This allows you to set your employees up for successful collaboration. Also, it puts your business’s best face forward to prospects and clients.

Cost-savings

First, by removing location limitations, your business can connect with any employee or client, no matter where they are anywhere in the world. This means less need to pay for travel expenses. They can be a drain on the budget. Cloud-based video conferencing is so seamless and high quality. Furthermore, you may even be able to have more remote employees. That can save you on office space costs.

Increased productivity

Also, you won’t have to have employees spending their time managing or maintaining servers. Because you are using the cloud, your cloud server provider will handle the details for you. Your employees can focus on their tasks. They’ll benefit from quick and hassle-free communication. Finally, that increases the overall productivity of your organization.

Additional security levels for business

Security has always been, and always will be, vital for businesses. The cloud video conferencing service works alongside your firewall to facilitate secure meetings for those who have the necessary permissions. Meanwhile, security can be augmented via authentication protocols built into the system, while platforms which support encryption offer further peace of mind to businesses.

Compatibility

A recurring problem with hardware is that it may not be compatible with existing pieces of hardware deployed within the business’ infrastructure. This can lead to serious logistical headaches as business teams try to formulate a way to fit the new hardware into the organization, and can even result in serious cost if retro-active system modification is required. Thanks to the largely digital nature cloud video conferencing services, compatibility concerns are largely eliminated.

Straightforward UX

Just like the best video conferencing hardware and software systems are designed to take the user on a journey directly to the heart of the platform’s functionality, the best cloud-based systems offer the same thing. User experience is designed to be as straightforward as possible, while manual commands can be executed in a simple and intuitive manner.

No need to wait for updates

Cloud video conferencing solutions are handled wholly online, and require an internet connection whenever there to be used. For modern businesses, who already rely on round the clock internet coverage, this is no problem, and the benefit is that updates are handled immediately with no need for manual input.

Scalable quality

Modern cloud video conferencing platforms are capable of extremely high levels of quality, which go above and beyond those offered by many of their more traditional counterparts. This quality is also scalable, and businesses will find themselves able to grow and expand their operations without experiencing any issues.

Affordable and contained

We’ve already discussed how using a cloud-based video conferencing solution can result in serious savings thanks to there being no need for servers, either rented or in-house. Further savings can also be achieved – for example, the ‘all in one’, contained nature of the platform means additional purchases are not required, and the potential for network damages or expensive repairs is reduced.

Great features

It’s the broad array of features, and the easy access to them, that makes cloud video conferencing so valuable to businesses in Australia. Of course, all the basic functionality of the best video conferencing hardware and software pieces are present and correct, but this is enhanced with the other features on offer. These include live chat applications to provide real-time messaging capability, and screen sharing for effortless collaborative work.

High-quality support

Support delivered via a cloud-based system is highly effective. This is due to three factors;

1) The user is already online and can be contacted without delay.

2) The support team can benefit from real-time reports which provide the data required to quickly fix the problem.

3) Team members can benefit from cloud-based support resources, including documents or video and other media, to help them become increasingly competent when using the platform.

Relevancy

Finally, the business world focuses on advanced technology and collaboration. Your business will struggle to remain competitive without the latest in conferencing technology. However, by utilizing cloud video conferencing, you’ll be a leader in your industry. To put it simply, you can show employees, clients, and competitors you are committed to staying at the forefront.

How Cloud Videoconferencing Benefits Business:

Cloud video conferencing offer extreme simplicity to its users; an attendee only needs access to the internet and an audiovisual device, e.g., a smartphone or laptop to join a call, as the cloud system enables users to join through any app or web browser.

According to a GSMA study, the number of connected devices in the global market will increase from 9 billion in 2011 to more than 24 billion by 2020. This massive increase of online devices means that cloud video conferencing is more seamless than before; for example, if experiencing unforeseen delays, you can still quickly join meetings via your mobile phone. This means that for most businesses, everyone in their workforce can access top quality, high-definition video conferencing on any connected device without a complicated setup needed.

The scalability of cloud-based Video Conferencing is limitless. Where an on-premise software requires monitoring and foresight to ensure it is expanded when needed, cloud-based video conferencing services enable businesses to scale up quickly, or down when needed, without any additional hassle of further purchases of hardware. If you are uncertain on the amount of demand video conferencing will receive within your business, then don’t commit to a long term and expensive decision.

Cloud video conferencing means that rather than investing and maintaining expensive infrastructure equipment as well as having to install it, attendees can dial into a virtual meeting room, managed by the service provider. Meaning that all involved can enjoy the reduced maintenance costs.

With the move into cloud-based video conferencing, the worries around security issues for businesses are no longer relevant. For example, the firewall issues are no longer a concern and any video conference providers also offer improved security protocols that align with industry needs for privacy and data security.  Cloud-based video conferencing also offers a neutral meeting ground for you and your clients, giving both parties a certainty that your information is secure. Neither party of the video call is given access to the other firewall or private network. This can, therefore, be a massive benefit to businesses that meet with a large number of potential clients daily.

Video Conferencing is known for increasing productivity and efficiency, but this only remains the case if the service is of high quality for video, audio and content. If you do decide to make a move towards cloud-based video conferencing, make sure to use a highly rated and reliable software provider, who can ensure that your productivity isn’t reduced by bad video and poor audio standards.